Answering journalist requests one at a time is a lottery, and FatJoe no longer sells it that way: its old HARO and expert-quote pages now lead to Digital PR Campaigns. Its team writes stories from your expert's commentary or your data, pitches journalists itself, and keeps going until a guaranteed number of links is live.
Campaigns are priced by link count, not by pitch: about $4,550 (£3,500) for 5+ links, about $7,150 (£5,500) for 10+ and about $11,050 (£8,500) for 20+. Every link is DR 50+ on a site with 100,000+ monthly visits by SimilarWeb, delivered within up to 90 days, and reporting is unbranded, so an agency can resell it next to blogger outreach in the same dashboard.
The trade-offs are budget and time. The entry campaign costs far more than a single expert quote used to, and links can take three months to arrive. FatJoe holds 4.8 on Trustpilot from 474 reviews and 4.8 on Shopper Approved from 1,636, the deepest evidence base of any provider here.
- Best for
- Agencies that want expert-commentary coverage with a guaranteed link count
- Pricing
- About $80 (£60) per link
- Based in
- Cannock, Staffordshire, England
- What we verified
- Prices re-checked on its own site (October 15, 2026)Guarantee termsTrustpilot and Shopper Approved ratingsNo-contract model
What we like about FatJoe
- Guaranteed link count per campaign
- Every link DR 50+ on high-traffic news sites
- Unbranded reporting for agency resale
- Deepest review record in this list
What to consider before choosing FatJoe
- Entry campaign costs about $4,550 (£3,500)
- Up to 90 days to deliver
- Needs real expert commentary or data from the client
Our verdict on FatJoe
The simplest way for agencies to sell expert-commentary coverage with a link count they can promise.