Bazoom review
A large link marketplace whose listings sit well above the market median in our price data.
Bazoom review in brief
Bazoom connects buyers with a large European and Nordic media network, and long-term clients describe it as reliable and quick to resolve problems. But its median guest post in our data was $439, the second highest of fifteen marketplaces, and one reviewer reports paying $265 for an author link with no guarantee of dofollow status or indexing. Since June 2026 its terms guarantee each article stays live for 12 months; get the rest in writing.
The verdict
Best for
Buyers who want a big catalog and accept higher prices
Not ideal for
Budget campaigns
What customers say across the web
Trustpilot
4.2 / 5
92 reviews
Strong long-term reviews alongside complaints about timing and guarantees; many reviewers are publishers.
Our price data
$439 median
18,187 listings
Well above the $240 market median.
Ratings as shown on each platform when we checked in September 2026. Small review counts say little on their own.
Overview
Bazoom is a full-service platform connecting buyers with a large network of media outlets, strongest across Nordic and European markets. Buyers browse inventory, order placements and the platform handles publication, with a support team that reviewers describe as responsive when things go wrong.
Its Trustpilot record runs to 92 reviews at 4.2 and splits clearly. Positive reviewers, including one two-year client, describe reliable delivery, clear communication and smooth payments, with a broad selection of links and helpful staff. Critics report slow placement and publication, and one describes a $265 author link sold without guarantees on dofollow status, indexing or link duration. The company replies to some of that criticism publicly, about one in ten negative reviews, and invites those clients to resolve it directly.
In our September 2026 study of 253,527 priced offers, its 18,187 guest post listings had a median of $439 against a $240 market median. That's premium pricing, which makes the guarantee question more important, not less.
Services and pricing
- Guest posts
- Link marketplace
- Content
Per-site pricing with no sign-up, subscription or platform fees. Median in our dataset: $439.
Based on 18,187 guest post listings in our September 2026 dataset.
Checked October 2026. Prices change; confirm with Bazoom before you buy.
| Product or plan | Price |
|---|---|
| Median guest post (our data) | $439 |
| Author links (reported) | Around $265 |
| Sign-up, subscription and platform fees | $0 |
| Publication guarantee | 12 months; replacement or credit note |
Industries it works with: Ecommerce, Agencies, European markets.
Bazoom in our price data
Guest post listings
18,187
Median guest post price
$439
Market median
$240
From our September 2026 dataset of 253,527 priced placements across 15 marketplaces. See the cost study
How it works
Browse inventory
Search the media network by market and metrics.
Order
Place an order with your content or brief.
Publication
The platform handles placement with the publisher.
Support
Its team steps in when placements stall.
Ask these three questions before ordering
Will the link be dofollow? Will the page be indexed, and what happens if it isn't? How long is the placement guaranteed to stay live? The most detailed complaint in Bazoom's reviews comes from a buyer who assumed all three and got none of them at $265 a link. Its terms now answer the third question, 12 months live with a replacement or credit, but not the first two, so get those in writing.
Who it suits
Brands targeting Nordic and European media that value breadth and support over the lowest price, and buyers willing to confirm terms per placement.
What we verified about Bazoom
- Terms and fees re-checked on its own site (October 15, 2026)
- Median price in our data
- Review themes
- Guarantee scope
- We analyzed 18,187 Bazoom listings in our price dataset (September 2026).
- On October 15, 2026 we read its pricing page, company story and terms (last modified June 9, 2026) and four pages of its Trustpilot reviews.
Every fact on this page links to a source below, and we re-check prices and terms at least every quarter. How we verify providers
Pros and cons
What we like
- Large European and Nordic media network
- Responsive support praised by long-term clients
- Broad selection across price points
- Company replies to some public criticism
What to weigh
- Second-highest median price in our study
- A reviewer reports no dofollow, indexing or duration guarantee on a premium link
- Complaints about placement timing
- Quality expectations need confirming per order
- Undelivered orders are refunded as account credit, not cash
How we scored it: 7.4 / 10
Six criteria, the same weights for every provider. See what each criterion measures.
| Criterion | Weight | Score |
|---|---|---|
| Link quality and relevance | 30% | 7.2 |
| Transparency and reporting | 20% | 8.4 |
| Safety and guideline alignment | 15% | 6.2 |
| Pricing and value | 15% | 7.0 |
| Turnaround and reliability | 10% | 8.2 |
| Support and communication | 10% | 7.4 |
How Bazoom compares
| Service | Model | Pricing | Score |
|---|---|---|---|
| Bazoom | Self-serve marketplace | Median $439 per post in our study (no published floor) | 7.4 |
| Adsy | Self-serve marketplace | $25 minimum top-up (listings from about $14; median $140 in our study) | 7.6 |
| Collaborator | Self-serve marketplace | Median $169 per post in our study, plus a 10% deposit commission (no published floor) | 7.6 |
| PRWiz | Marketplace + managed | From $29 per guest post (median $154 in our study) | 8.9 |
Where Bazoom ranks
Alternatives to Bazoom
See all 6 Bazoom alternatives, compared
Budget buyers who want writing included
Score 7.6 / 10
Buyers targeting Eastern European, Spanish or French markets
Score 7.6 / 10
Teams that want to see every site, its traffic and its price before paying
Score 8.9 / 10
Bazoom FAQ
Is Bazoom legit?
Yes, it's an established platform with many positive long-term reviews, but terms vary by placement so confirm guarantees in writing.
How much does Bazoom cost?
Its median guest post in our data was $439, with author links reported around $265.
Does Bazoom guarantee dofollow links?
Its terms don't promise dofollow status or indexing, so confirm both in writing. Since June 2026 they do guarantee each article stays live for 12 months, with a replacement or credit if it's removed.
Is Bazoom expensive?
In our September 2026 dataset its median guest post listing was $439, against a market median of $240.
Sources
Every fact on this page traces to one of these. Spot something out of date? Send a correction.